As loyalty has confronted sharp redefinitions in the post-pandemic era, companies have a unique opportunity to redefine what loyalty really means.
So, what does this next phase of loyalty look like?
Discover this, and much more, in our latest report as we hear from leading brands, to navigate the next phase of loyalty.
We are loyalty pioneers.
It’s in our DNA.
We exist to build great customer and employee experiences, connecting with people through true one-to-one marketing at all stages of their journeys. From tech to currencies to know-how, we understand what it takes to make brands stick, no matter how local or global.
We’ve been doing it for 30 years.
You might know
us from Avios
The currency that can be collected with everyday spending and redeemed on travel.
IAG Loyalty is a longstanding partner of IHG Hotels & Resorts, and we’re excited about our future work together. They are collaborative, learning-oriented, and data-driven, which drives our positive performance.
Through our global strategic partnership with IAG Loyalty we are able to strengthen our customer loyalty strategy in a competitive marketplace. By offering Avis Budget added value benefits and the ability to earn and redeem Avios with us, we provide a best in class partnership proposition for our joint customers.
IAG Loyalty have been a valued partner to Nectar since 2021 when we launched our Nectar x Avios currency exchange partnership. Their collaborative and data-driven approach has enabled us to scale the partnership to deliver significant value to our joint customer base. The team are always willing to explore new ways of improving the proposition and we look forward to working with them in the future to drive continued success.
Media
centre
IAG Loyalty and Finnair have today announced the loyalty programme of theoneworldairline carrier will adopt Avios as its new loyalty currency in 2024.
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